INDIANAPOLIS — As millions of people descended on Indiana in April for the total solar eclipse, a new study from the Indiana Destination Development Corporation said that more than $148 million was generated in economic impact throughout the state.
A large portion of Indiana, including the city of Indianapolis, was in total totality during April’s solar eclipse. According to previous reports, the totality of April’s eclipse was up to four minutes and six seconds. The full span of the eclipse was more than 2.5 hours throughout the state of Indiana.
“Indiana was a prime destination for the 2024 total solar eclipse,” Indiana’s Lt. Gov. Suzanne Crouch said in the release. “Every part of our state experienced 100% or 90% totality, allowing everyone to witness this incredible event.”
The study, conducted by Rockport Analytics, stated that the total economic impact of the eclipse is around $148.5 million, while the state generated $45 million during the eclipse. Officials estimate that the state welcomed more than 3.5 million people to the state during the eclipse, providing a 41.1% boost to regular visitor spending.
“Indiana capitalized on this unique event through IDDC’s targeted and enhanced digital marketing and local communities hosting engaging events,” Elaine Bedel, IDDC’s secretary and chief executive officer, said in the release. “Planning for the 2024 eclipse was truly a statewide effort with state and local governments, visitor bureaus and local businesses coordinating efforts to ensure a safe and exciting event for both visitors and Hoosiers.”
With the increase in economic impact, various types of businesses also saw an increase in revenue, including:
- Lodging: $45 million
- Food and beverage: $63.8 million
- Recreation and entertainment: $65 million
- Transportation: $9.7 million
- Retail: $5.4 million
